VHCA Annual Convention & Trade Show 2016

Clay Landa will be presenting The Evolving World of Social Media in the LTC Setting at the Virginia Health Care Association (VHCA) Annual Convention & Trade Show.

Social media by its very nature is a medium and communication tool that is evolving at a rapid pace. It can be a vital tool for nursing centers and assisted living facilities to advertise to potential residents and patients and to provide interested parties quick and easy access to relevant and important information. Clay Landa will review the numerous pitfalls you need to be aware of in the long term care setting to ensure that social media provides a benefit and not a negative outcome. He will describe examples of social media risks and mistakes, including penalties for patient privacy breaches and strategies to avoid such breaches, as well as employment considerations for staff use of social media.

September 13, 2016
The Omni Homestead Resort
Hot Springs, VA 24445

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